Rural Tourism Provides Supplementary Income to Farms

Rural Tourism Provides Supplementary Income to Farms

The Topiary, Flower, and Aroma Trail (Caminho das Topiarias, Flores e Aromas) located in the Victor Graeff municipality and the Enchanted Lands Trail (Rota das Terras Encantadas.) The trail was created in 2005 as part of an initiative started by rural farmers after capitation in landscaping, their gardens became tourist attractions, generating new income for their farms.

This rural tourism option was one of the examples highlighted by the Emater, Rio Grande do Sul technical assistant Luciana Gobbi during ther lecture at the 13th Forum on Forests in Rio Grande do Sul (13º Fórum Florestas do RS) which took place today, March 5, in the Expodireto Cotrijal central auditorium.

In addition, the pattern implemented at the Camponez Muleteer Plantation (Fazenda Tropeiro Camponez) in Passo Fundo was also considered an activity that increased rural tourism decreasing rural exodus by generating new opportunities for income, diversifying the local and regional economy while conserving natural resources.

“The Camponez Muleteer Plantations started in rural tourism in 1999 by individually with family involvement. That year they received 200 visitors, and in 2019, 6000 visitors were registered. This shows that investing in rural tourism is a good option for farmers.”

Luciana emphasized that the Rio Grande do Sul rural tourism sector came about from 30 years of events and is considered to be a relatively new industry. “We’re aiming for new tiers, and we’re still taking care of a few legal matters. But I can say that rural tourism increases income for farmers. This is why it’s a win-win situation; it’s good for people who visit and for rural farmers and their communities who can offer products to tourists.”

Mate as an opportunity for development

This year, the forum spoke about tools for developing rural tourism and activity that’s integral to the mate herb production chain. “The mate herb is a historical-cultural product, the chimarrão (a hot tea made from mate) is our state drink, the cultivation procedure is rich in history and labor involving quality, flavor, and disticntion,” Elaine Marisa Andriolli, the State Tourism Council (Conselho Estadual de Turismo) advisor explained.

She explained that the mate herb goes beyond the gourd and straw and it’s necessary to show this through rural tourism. “Farmers and companies have to organize and the government is an important factor to implementing the necessary plans. Each center must study their characteristics in order to motivate farmers to invest in this industry and attract tourists to their municipality and farm. Keep in mind that this process is done using the farmer’s skills.”

Cofounder of the Mate Herb Caravan (Caravana da Erva-Mate) explained that there are 223 municipalities in Rio Grande o Sul who are involved in the mate production chained and are divided into five centers according to the specific characteristics related to mate: Planalto/Missões, Alto Uruguai, Nordeste, Alto Taquarui, and Região dos Vales.

“We have a way to tell Rio Grande do Sul’s history through a plant that’s native to the Atlantic Forest that’s a symbol of the State and has been an essential ingredient in one ofthe most well known drinks in Brazil, chimarrão (a hot tea made from the mate plant) a product that the Rio Grande do Sul people unquestionably popularized. We can therefore make the most of this change in tourism, offering new reasons to travel thanks to mate’s popularization,” she concluded.

Source: Expodireto Cotrijal Press Office


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